Hollywood and the economy of the calculated sequel

There seems to be a shortage of original thought in the industry of film and from what I am hearing from the audience members they are getting tired of the bigger explosion and faster paced action selling the show.
What about art? Why isn't that being really cultivated in the market?
Well it's a lot like the recent bailout of the stock market. The choices were made clear and what should have been done wasn't.
I will clarify this. One politician stood up in the forum and said that if the government was going to try to bail out the economy it should give the $700,000,000.00 distributed to the citizens of America instead of to the very people responsible for the debacle in the first place. (that is paraphrased of course or I would have named and quoted)
But he was right. Look at what the money distributed to the people would have done:

For each citizen that would have been about $300,000.00 as a economic boost from the government.
What would the majority of American's do with the money?
Spend it of course. They would pay off debts and buy new cars, electronics and all the things that they buy now and some would even invest in the stock market.

Honestly who cares what the stock market does if they don't have money on the line?

But the people we elected to make decisions with that kind of money, our tax dollars, decided to give it to the failures that got everyone scared in the first place.

I personally think that is stupid. They don't trust their own constituents.
I think it would have made this a much better country to live in over the next five years and before the money is spent they should put it to a vote.
This is supposed to be a representative democracy. The problem I see is the the elect are representing the wrong people.

And so it is with Hollywood. Instead of letting the artist have free reign in the creation of the cinematic piece, the industry is controlled by the non creative financial types and decisions are based for distribution on what a film just like x or y has boxed in the past. The sure thing, or as close as they can get.

Very much like Paul Zane Pilsner talked about in his book, "The Next Trillion". Predominately about the wellness industry. He talked about the drug companies being a for profit group making decisions for research and development based on not what the world needs, but on the profit generated in the outcome of the research. He gave the example of a comparison of the profit between a one pill cure for cancer and a maintenance drug that the patient (customer) would take for the rest of their life.
The decision is obvious. The greater profit is in the maintenance drug of course.

Therin lies the problem with a capitalistic approach to decisions of this nature.

Don't get me wrong I'm up for profit just like every red blooded American, but where do you draw the line between sanity and profit margins?

Art and politics, The carving of the future by the desire for the almighty buck.

Help starts here

Here in the world of the web we take for granted that the world knows what is happening around them. The television as we know it is changing and looking more and more like a monitor connected to the internet. Who will lead the market and how can the industrious small business owner capitalize on this trend?

If you look through the data compiled here you might be able to follow the process I'm getting at. The viability of the small business built on the platform of online distribution and monetizing the product of film direct to the consumer.

Is it such a bad thing for the independent to profit?

Surveys have shown that when given the option the consumer will support the local small business if cost isn't an issue.

There is an opportunity here to capitalize on a trend that we haven't seen the likes of since the inception of cable networks.

A workable model in the future might look like this: a crew of ten on the set many of whom will take acting roles, and three or four producers similar to groups like Kids in the Hall, or Monty Python, but technology has gotten so light and available as to open up more genre'. They will most likly be shooting in a small studio with green screen technology creating from start to finish in house stories to market directly to the consumer.
The production company would employ others to promote the film and using blogs and social networking tools create a fan base with steady contact through a mail list.

a beginning video on how to checkout the video player free for yourself is here:

You can join us in "ourspace" to make this a better help. Set up a profile and post videos at www.filmmakershelp.ning.com


Or see it full screen here:
The Brave New World of Portable PPV
But if your really smart you'll learn how to use this:
Download: The Brave New World of Portable PPV

The beginning of the trail of information is at the following links, you will find all you need to get you started with the why we market the way we do, and how to step by step get not only started down the road for DIY distribution but how and why to get front page ranking on the search engine.
Remember to be as honest as you can so that when people find you they were really looking for you in the first place, a much better way to market we think than spamming and yelling at them with big ads.

See what marketing guru Seth Godin has to say about it then come back here for the next step.
http://filmmakershelp.wordpress.com/

Social networking for the filmmaker part 3

Let's get down in there and figure out how to use some tools to make the traffic that comes to your site stay and be glad they found you.
some tools you'll find very helpful are called Scribd and squidoo, you find some very interesting things in here. Again if you find better videos for these tutorials or make a better one, post a comment here to that effect and we'll post it here for all to vote on and even give you kudos on our front page with recognition for your help.









That's a really good start for the squidoo but some more practicle excercises can be found on this link:

so if your ready to start building a lens go there, if you want to get some data on scribd go here:

Social networking for the filmmaker part2

Given a basic understanding of what social networking is there are many social networking and bookmarking sites here is a great way to economize your efforts to put the word out about you and your films. It's called Social marker, and wait til you see what it can do for you.



Here is part 2 for you, if you have comments or a better video place those comments here and we will take a look and probably post the video suggested.



There are a lot of videos down this line of information so comment on your favorite ones here to help us find the best of the best for you.



Follow this chain of social bookmarking click the link to the next page of videos.